PRIORITIZING CRITERIA TO EVALUATE PROJECT SUCCESS: MODELING WITH THE ANALYTIC HIERARCHY PROCESS (AHP)

Despite numerous attempts to systematize the evaluation of project success, topic remains unaddressed, mainly because lack appropriate models for dealing with subjectivity associated evaluation. This paper aims contribute this discussion by proposing a model determining relative importance criteria based on multi-criteria technique (AHP). A core feature AHP is weights criteria, considering problem. The proposed was applied set data collected through structured interviews from sample 54 respondents consisting managers and professionals in given organization. highest priorities were 'learning opportunities' (20.4%), 'scope' (15.8%) 'innovation' (14.1%). Unexpectedly, ‘cost’, ‘schedule’, ‘scope’, although widely used evaluating did not rank as most important. prioritization can be useful top management when making decisions about application resources that success projects organization, well guide they decide what actions are necessary address relevant aspects context